Brand: Heaven and Earth
Campaign: Fuze Tea
Execution: Heaven and Earth’s latest product – Fuze Tea consists of real brewed tea, reduced sugar, no added preservatives. It’s new and improved taste is just like the thought of an ice-cold can of jasmine green tea in our tropical heat. Exciting installation with a lush foliage wall at Somerset MRT Walkway treated commuters and shoppers with a botanical delight of delicate jasmine flowers to all passers-by. The ads can also be spotted on the alrge format digtal OOH screens at PLQ Mall and 313 Somerset, and on digital in-taxi screens, passengers are invited to interact with the ad.
Home-Travel-Eat-Shop-Play touchpoints: Travel, Shop
Stellar Ace X Heaven and Earth
