Touchpoints

04 Sheet

Travel - Station

Min Ad Period: 13 Weeks

--RATE--

Main Line
$250 - $440 Weekly Rate (per poster per station)
Circle Line
$180 - $250 Weekly Rate (per poster per station)
LRT
$100 Weekly Rate (per poster per station)
06 Sheet

Travel - Station

Min Ad Period: 13 Weeks

--RATE--

Main Line
$420 - $880 Weekly Rate(per poster per station)
Circle Line
$270 - $470 Weekly (per poster per station)
12 Sheet

Travel - Station

Min Ad Period: 13 Weeks

--RATE--

Main Line
$500 - $830 Weekly (per poster per station)
Circle Line
$280 - $420 Weekly (per poster per station)
313@Somerset L1 Lobby B Entrance

Shop - 313@Somerset

Min Ad Period: 4 Weeks

--RATE--

Digital
$40 - $3000 Weeks
4 Sheet Network

Travel - Station

Min Ad Period: 2 Weeks

--RATE--

Network
$3600 - $13700 per network
Ace Biota

Play - Ace Biota

Min Ad Period: 2 Weeks

--RATE--

Activation

Play - PLAYFiesta

Min Ad Period: 3 Weeks

--RATE--

Island-wide Bespoke Package

Beam

Travel - Station

Min Ad Period: 13 Weeks

--RATE--

Beam
$550 - $1500 Weekly Rate (per side per station)
Billboard (East)

Shop - PLQ

Min Ad Period: 4 Weeks

--RATE--

Level
$4700 - $4700 weeks
Billboard & Pillar

Shop - Midpoint Orchard

Min Ad Period: 2 Weeks

--RATE--

Static Billboard
$15000 - $15000 Weekly Rate
5x Pillar
$5000 - $5000 Weekly Rate
Bukit Panjang Integrated Transport Hub

Travel - Interchange

Min Ad Period: 4 Weeks

--RATE--

Railing Banner A (RB1-3)
$500 - $500 Pricing per quantity per week
Wall Mural B - E
$390 - $4700 Pricing per quantity per week
Glass Panel F (GP-6, only on static door)
$250 - $1500 Pricing per quantity per week
Video Wall H (VW1)
$390 - $9200 Pricing per quantity per week
Video Wall H (VW2-3)
$320 - $7600 Pricing per quantity per week
Bulkhead

Travel - Station

Min Ad Period: 13 Weeks

--RATE--

City Hall
$1600 - $1600 Weekly Rate (per poster)
Orchard
$1200 - $2000 Weekly Rate (per poster)
Raffles Place
$1200 - $1600 Weekly Rate (per poster)
Jurong East
$1200 - $2300 Weekly Rate (per poster)
Bus

Travel - Road

Min Ad Period: 12 Weeks

--RATE--

Double Wrap
$1100 - $3400 Weekly Rate (per bus)
Single Wrap
$525 - $700 Weekly Rate (per bus)
Full Rear Panel
$150 - $400 Weekly Rate (per bus)
In-Bus Panel
$40 - $50 Weekly Rate (per bus)
Bus Hanger

Travel - Road

Min Ad Period: 4 Weeks

--RATE--

Whole Bus
$7000 - $7000 Rate (per distribution)
Bus Interchange Banner

Travel - Static Bus Interchange ads

Min Ad Period: 4 Weeks

--RATE--

Static
$625 Weekly (per banner)
Carousel Banner

Play - Transitlink

Min Ad Period: 4 Weeks

--RATE--

Homepage Banner on TransitLink corporate website & SimplyGo App
$250000 - $300000 Impression
Choa Chu Kang Interchange

Travel - Interchange

Min Ad Period: 4 Weeks

--RATE--

Railing Banner A (RB1-5)
$500 - $2500 Pricing per quantity per week
Beam B (OB1-10)
$420 - $4200 Pricing per quantity per week
Banner C (B1-8)
$625 - $625 Pricing per quantity per week
Wall Mural E - J (W2)
$1200 - $2800 Pricing per quantity per week
Concept Train

Travel - Trains

Min Ad Period: 4 Weeks

--RATE--

Main Line Train
$8000 Weekly Rate (per train)
Circle Line Train
$5000 Weekly Rate (per train)
Concourse Concept / Platform Concept

Travel - Station

Min Ad Period: 4 Weeks

--RATE--

Main Line
$6000 - $17000 Weekly Rate (per concourse/platform per station)
Circle Line
$4200 - $7000 Weekly (per concourse / platform per station)
Concourse Lightbox

Travel - Station

Min Ad Period: 13 Weeks

--RATE--

Main Line
$660 - $660 Weekly Rate(per poster per station)
Creative Execution

Play -

Min Ad Period: Week

--RATE--

Crown and Wall Escalator

Travel - Station

Min Ad Period: 13 Weeks

--RATE--

Escalator Crown
$500 - $900 Weekly Rate (per network per station)
DBS Digital Ad

Play -

Min Ad Period: 4 Weeks

--RATE--

Digital
$11 - $30 CPM
Digital Directory

Shop - Digital Directory

Min Ad Period: 4 Weeks

--RATE--

Digital Directory
$600 - $600 Media Rate
Digital Marketing: eDM & SMS

Play - Singtel

Min Ad Period: Week

--RATE--

Digital Screen - BHG Bugis Junction (Level 1, 2 & 3)

Shop -

Min Ad Period: 4 Weeks

--RATE--

Digital
$80 - $690 Weekly
Digital Screen - BHG Bugis Junction (Level 1)

Shop -

Min Ad Period: 4 Weeks

--RATE--

Digital
$80 - $690 Weekly
Digital Screen - BHG Bugis Junction (Level 3)

Shop -

Min Ad Period: 4 Weeks

--RATE--

Digital
$80 - $690 Weekly
Digital Screen - Parkway Parade

Shop - Parkway Parade

Min Ad Period: 4 Weeks

--RATE--

Mall Digital Screen
$70 - $5000 Weekly
Digital Screen - Ten Square

Shop - Ten Square

Min Ad Period: 2 Weeks

--RATE--

OON Screens
$45000 - $80000 Weekly
Digital Screen (Building Facade)

Shop - 313@Somerset

Min Ad Period: 4 Weeks

--RATE--

Digital Format
$100 - $5000 Weekly
Digital Screen (East)

Shop - PLQ

Min Ad Period: 4 Weeks

--RATE--

Day Part Pricing
$40 - $3500 Hours
Digital Screen (L1 Above Atrium)

Shop - Jem

Min Ad Period: 4 Weeks

--RATE--

Digital Format
$40 - $1200 Weekly
Digital Screen (L1 Above Travellator)

Shop - Jem

Min Ad Period: 4 Weeks

--RATE--

Digital Format
$20 - $1000 Weekly
Digital Screen (L1 Atrium Parapet Facing)

Shop - 313@Somerset

Min Ad Period: 4 Weeks

--RATE--

Digital
$40 - $3000 Weeks
Digital Screen (L1 G-Shock)

Shop - Jem

Min Ad Period: 4 Weeks

--RATE--

Digital Format
$70 - $1200 Weekly
Digital Screen (L1 Near Garret Popcorn)

Shop - 313@Somerset

Min Ad Period: 4 Weeks

--RATE--

Digital
$50 - $5000 Weeks
Digital Screen (L2)

Shop - Jem

Min Ad Period: 4 Weeks

--RATE--

Digital Screen
$180 - $3300 Weekly
Digital Screen (Wall Next to % Arabica)

Shop - 313@Somerset

Min Ad Period: 4 Weeks

--RATE--

Digital
$20 - $1500 Weeks
Digital Screen Kopitiam

Eat - Fairprice Group - E-commerce Platform

Min Ad Period: 4 Weeks

--RATE--

36 screens at 15 outlets for 4 weeks
$3000 - $6000 sec
Digital Screens - FairPrice Retail Network

Shop - FairPrice Retail Network

Min Ad Period: 2 Weeks

--RATE--

Digital Format
$1750 Weekly
Escalator Ambient

Travel - Station

Min Ad Period: 4 Weeks

--RATE--

City Hall
$11500 - $11500 Weekly Rate (per wall)
Orchard
$5750 - $5750 Weekly Rate (per wall)
Raffles Place
$8000 - $8000 Weekly Rate (per wall)
Escalator Panel

Shop - PLQ

Min Ad Period: 4 Weeks

--RATE--

Level
$1600 - $1600 weeks
Escalator Side

Travel - Station

Min Ad Period: 4 Weeks

--RATE--

Main Line
$700 - $3000 Weekly Rate (per station)
Circle Line
$450 - $770 Weekly Rate (per station)
Event Space

Shop - PLQ

Min Ad Period: 1 Week

--RATE--

Event Area
$24000 - $24000 Weekly Rate
F&B Digital Network

Eat - FairPrice F&B Network

Min Ad Period: 4 Weeks

--RATE--

Digital Format
$3000 - $6000
Notes: Locations across: Plaza Singapura, Lau Pa Sat Festival Market, Food Folks, Funan, PLQ Mall, Tampines Mall, Canberra Plaza, Causeway Point, Hougang 1, NHCS, Northpoint City, Northshore Plaza, Yew Tee Square, HarbourFront Centre.
Faregate

Travel - Station

Min Ad Period: 4 Weeks

--RATE--

Main Line
$1800 - $4030 Weekly Rate (per station)
Circle Line
$1300 - $2100 Weekly Rate (per station)
Fashion Walkway @ Orchard

Travel - Station

Min Ad Period: 4 Weeks

--RATE--

Exclusive Concept Linkway (incl Sticker Wall)
$28000 - $28000 Weekly Rate
Floor Sticker

Travel - Station

Min Ad Period: 4 Weeks

--RATE--

Main Line
$3500 - $8050 Weekly (per concourse/platform per station)
Circle Line
$2500 - $4200 Weekly (per concourse/platform per station)
Glass Door

Shop - PLQ

Min Ad Period: 4 Weeks

--RATE--

Level
$160 - $240 Media Rate (4 weeks)
Glass Door Sticker

Shop - 313@Somerset

Min Ad Period: 4 Weeks

--RATE--

Glass Door Sticker
$1000 - $1000 Media Rates
HDB Digital Screen

Home - Residential Lift Lobbies

Min Ad Period: 1 Week

--RATE--

1 Million spots
$7300 - $7300 Weekly
Home Page Banner & EDM Blast

Play - Fairprice Group - E-commerce Platform

Min Ad Period: 1 Week

--RATE--

iBillboard @ Raffles

Travel - Station

Min Ad Period: 4 Weeks

--RATE--

1 iBillboard

Illuminated (North)

Shop - PLQ

Min Ad Period: 4 Weeks

--RATE--

Billboard
$7000 - $7000 Weekly Rate (4 weeks)
In Train Panels

Travel - Trains

Min Ad Period: 4 Weeks

--RATE--

Window Network (across train network) - Main Line
$4900 - $4900 per network
Window Network (across train network) - Circle Line
$950 - $950 per network
Window Network (across train network) - Main Line + Circle Line
$2700 - $2700 per network
Window Train Network (across train network) - Main Line + Circle Line
$3600 - $3600 per network
Whole Train (per train) - Main Line
$1200 - $1200 per train
Whole Train (per train) - Circle Line
$1100 - $1100 per train
In-Taxi Screen

Travel - Road

Min Ad Period: 4 Weeks

--RATE--

Static Ad
$750 - $750 Media Cost (per week)
Additional Media Cost (per booking)
$1.50 - $1500 per booking
iPlasma

Travel - Station

Min Ad Period: 2 Weeks

--RATE--

Digital Screen
$6500 - $13000 Weekly
iView

Travel - Station

Min Ad Period: 2 Weeks

--RATE--

Digital Screen
$500 - $14600 spots / week
Kiosk Digital Screen

Travel - Transitlink

Min Ad Period: 1 Week

--RATE--

Interchange Kiosk Digital Screen
$4000 - $4000 Full Network Buy
Large Format Lightbox

Travel - Station

Min Ad Period: 13 Weeks

--RATE--

Main Line
$1870 - $2200 Weekly Rate (per poster per station)
Lift Door

Shop - PLQ

Min Ad Period: 4 Weeks

--RATE--

Level
$4000 - $4000 Media Rate (4 weeks)
Nestia Umbrella Stand

Travel - Nestia Umbrella Stand

Min Ad Period: 1 Week

--RATE--

SMRT Station Network - Main Line
$100 - $180 1 Rack per week
SMRT Station Network - Circle Line
$80 - $100 1 Rack per week
Out of SMRT Station Network
$75 - $75 1 Rack per week
Non-Illuminated (West)

Shop - PLQ

Min Ad Period: 4 Weeks

--RATE--

Billboard
$3400 - $3400 Weekly Rate (4 weeks)
OON Screen

Shop - PLQ Mall

Min Ad Period: 4 Weeks

--RATE--

Digital Format
$30 - $1870 Weekly
P-Mart Digital Network

Travel - Fairprice Group - FairPrice Xpress

Min Ad Period: 2 Weeks

--RATE--

Digital Format
$3000 - $3000 Weekly Rate
Parapet Wall

Travel - Static SMRT Station ads

Min Ad Period: 4 Weeks

--RATE--

Main Line
$2500 - $5180 Weekly (per station)
Pillar

Travel - Station

Min Ad Period: 4 Weeks

--RATE--

Main Line
$4000 - $11000 Weekly (per station)
Circle Line
$2800 - $4750 Weekly (per station)
Pillar

Shop - 313@Somerset

Min Ad Period: 4 Weeks

--RATE--

Pillars
$4000 - $4000 Media Rates
Pillar & Wallscape

Eat - Fairprice Group - E-commerce Platform

Min Ad Period: 4 Weeks

--RATE--

Pillar
$1200 - $3500 Weekly Rate (1 pillar wrap)
Wallscape
$1500 - $6000 Weekly Rate (1 wallscape)
Pillars - Midpoint Orchard

Shop - Midpoint Orchard

Min Ad Period: 2 Weeks

--RATE--

Static
$900 - $5000 Weekly
Notes: 5x pillars
Platform Screen Door

Travel - Station

Min Ad Period: 4 Weeks

--RATE--

Main Line
$7700 - $24100 Weekly Rate (per station)
Circle Line
$5300 - $8400 Weekly Rate (per station)
Retail Digital Network

Shop - FairPrice F&B Network

Min Ad Period: 2 Weeks

--RATE--

Retail Digital Network
$3500 - $3500 Weekly Rate
Singtel Direct Marketing

Home - Singtel

Min Ad Period: Week

--RATE--

Envelope
$4100 - $40000 Facing
Bill Insert
$0.14 - $0.34 Insert
e-Bill
$0.12 - $0.17 per e-bill
Singtel TV

Home - Singtel

Min Ad Period: Week

--RATE--

Tier 1 Channels
$500 - $1000 Media Rates
Tier 2 Channel
$300 - $1000 Media Rates
Tier 3 Channel
$250 - $750 Media Rates
Regional/Singapore Feed Channels
$500 - $2000 Media Rates
Stair Riser

Travel - Station

Min Ad Period: 4 Weeks

--RATE--

Main Line
$1300 - $3000 Weekly Rate (per escalator per station
Circle Line
$900 - $1600 Weekly Rate (per escalator per station)
STARiS Screen

Travel - Trains

Min Ad Period: 2 Weeks

--RATE--

Digital Screen
$800 - $1800 Weekly
Static Displays - PLQ Mall

Shop - PLQ Mall

Min Ad Period: 4 Weeks

--RATE--

Static
$40 - $24000 Weekly
Notes:
Tabletop

Eat - FairPrice F&B Network

Min Ad Period: 4 Weeks

--RATE--

Media
$1200 - $1200 Rate for 20 tables/outlet for 4 weeks
Production (one-time)
$300 - $300 Rate for 20 tables/outlet for 4 weeks
Taxi

Travel - Road

Min Ad Period: 12 Weeks

--RATE--

Wholly painted taxi
$100 Weekly Rate (per taxi)
Train Hanger

Travel - Trains

Min Ad Period: 4 Weeks

--RATE--

Main Line
$8000 per distribution
Travelator Side

Travel - Station

Min Ad Period: 4 Weeks

--RATE--

Circle Line
$2500 - $2500 per travelator per station
Travellator Panel

Shop - PLQ

Min Ad Period: 4 Weeks

--RATE--

Basement
$1200 - $1200 Media Rate (4 weeks)
Vending Machine Digital Screen

Eat - JR Vending

Min Ad Period: 4 Weeks

--RATE--

30 sec
$300 - $300 Weekly Rate
Plasma Frame Wrap
$140 - $140 Weekly Rate
Wall & Pillar

Shop - Ocean Financial Centre

Min Ad Period: 4 Weeks

--RATE--

Wall Stickers
$3200 - $9000 Weekly
Wallscape

Travel - Station

Min Ad Period: 4 Weeks

--RATE--

Orchard
$11500 - $11500 Weekly Rate (per wall)
Raffles Place
$13800 - $13800 Weekly Rate (per wall)
Window Sticker

Travel - Trains

Min Ad Period: 4 Weeks

--RATE--

Main Line
$5500 Weekly Rate (per train)
Circle Line
$2600 Weekly Rate (per train)
WINK+

Play - WINK+ App

Min Ad Period: 2 Weeks

--RATE--

Gate (Virtual Pins)
$700 - $700 10 gates / week
Full Page Banner
$1500 - $1500
Catfish Banner
$1000 - $1000
In App Push Notification
$5865 - $5865
Survey
$6000 - $6000
PLAY
$10000 - $10000
Woodlands Integrated Transport Hub

Travel - Interchange

Min Ad Period: 4 Weeks

--RATE--

Railing Banner A (RB1-14)
$625 - $625 Weekly Rate
Wallscape (W1-W4)
$890 - $1000 Weekly Rate
Staircase Wall (SCW1 - SCW3)
$1000 - $8900 Weekly Rate
Railing Banners (RB1-14)
$625 - $625 Weekly Rate
Pillar Zone 1 -2
$6700 - $8000 Weekly Rate