Brand: OCBC
Campaign: OCBC NXT Card
Execution: The OCBC NXT Card advertisements can be found on the Platform Screen Doors at City Hall and Woodlands MRT stations, creating visibility and awareness about this new offering from OCBC Bank. By introducing the OCBC NXT Card, OCBC aims to provide customers with a convenient payment option and attractive rewards while encouraging responsible financial management.
Home-Travel-Eat-Shop-Play touchpoints: Travel