30 May 2023
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- Success Ideas
Brand: American Tourister
Campaign: Shop by colour
Execution: Take in the vibrant colors and watch as luggage cases roll smoothly past some of the world’s best sights on the integrated digital and static wallscape at Somerset MRT station and on MRT trains on our digital screens. The eye-catching and energetic dance on display is hard to miss, even for the most hurried commuters, and might inspire wanderlust in you.
Home-Travel-Eat-Shop-Play touchpoints: Travel