Brand: Royal Caribbean International
Campaign: Royal Caribbean Roadshow
Execution: Royal Carribean Roadshow’s advertisements were spotted at Outram Park MRT Station, Tanah Merah MRT Station, and digital Out Of Home screens on our HDB and Fairprice network give us a glimpse of the splashing good times that awaits us onboard.
Home-Travel-Eat-Shop-Play touchpoints: Home, Travel, Shop